Jaipur Rugs

Jaipur Rugs transforms the traditional art of handmade carpets into a powerful vehicle for social impact, empowering a vast network of artisans and weavers across India.

Founded in 1978 by Nand Kishore Chaudhary with just two looms, Jaipur Rugs has redefined the carpet industry by pioneering a unique, purpose-driven business model. At the heart of the company is a deep commitment to working directly with artisans—uplifting their communities and providing sustainable livelihoods through craftsmanship.

Today, with over 7,000 looms in operation, Jaipur Rugs continues to bridge tradition and innovation. By collaborating with contemporary designers and creative talents, the brand creates modern, expressive works of art that reimagine age-old weaving techniques with a fresh and thoughtful perspective.